一场汽车品牌之夜，能有多少种打开方式？

一款充满锋芒的全新车型，一场跨越文化与圈层的潮流盛会，还有属于全球用户的高光时刻。

10月20日，OMODA & JAECOO生态大会核心活动OMODA X NIGHT精彩上演。从OMODA X全球首秀，到世界小姐、青年文化洞察与潮流音乐的精彩碰撞，再到全球车主共同唱响品牌之歌，汽车与时尚、文化及真实生活在这个夜晚交汇，呈现出OMODA & JAECOO年轻、多元、充满活力的全球品牌形象。

从全球增长到潮流共鸣：OMODA & JAECOO与年轻一代同频

从全球市场持续拓展，到销量不断刷新纪录，OMODA & JAECOO展现出强劲的发展势头。OMODA & JAECOO全球累计销量近140万辆，连续三年实现销量翻倍。2026年9月，品牌全球销量达到73,421辆，同比增长123%，增长势头持续强劲。而比速度更值得关注的，是品牌正在全球成熟汽车市场赢得越来越多的认可。如今，欧洲贡献了近一半的全球销量；在竞争激烈的英国市场，OMODA & JAECOO于9月跻身汽车全市场第二，JAECOO 7再次成为英国最畅销车型。从快速走向全球，到逐步成为当地消费者的主流选择，OMODA & JAECOO的全球化正在展现更深层次的竞争力。

亮眼的数字背后，是品牌对全球年轻一代生活方式的持续洞察。从个性表达、兴趣圈层到情绪价值，年轻人正在以自己的方式重新定义生活，也不断刷新着对汽车的期待。

这种与年轻文化的连接，在OMODA X NIGHT得到了更鲜活的呈现。全球知名数据与洞察咨询公司Kantar带来最新青年文化观察，深入解读年轻一代的兴趣与生活态度；来自不同国家的世界小姐亮相舞台，让国际时尚与多元文化在此交汇。从青年洞察到潮流现场，OMODA & JAECOO与全球年轻人的共鸣，也为品牌持续增长注入活力。

一款有锋芒的新车：OMODA X让跨界进化有了新的想象

如果说跨界是OMODA与生俱来的设计基因，那么OMODA X的登场，则让这种基因迎来更加大胆的进化。

OMODA X NIGHT现场，全新车型OMODA X完成全球首秀。传承CROSSVOLUTION的品牌理念，OMODA X融合未来机甲与几何美学，在富有运动感的跨界造型中注入鲜明的野性气质，呈现OMODA跨界设计的全新可能。

MORE OMODA THAN EVER.

OMODA X的锋芒，也呼应着一群拥有鲜明生活态度的人：懂得生活的规则，却始终保留自己的个性；享受城市生活的格调，也向往更具野性的生活体验。

现场三位车主的改装故事，让这种个性有了真实的注脚。从个人审美到兴趣爱好，从创意构想到动手实践，不同的改装理念背后，是不同的生活态度。当汽车成为个性的延伸，关于跨界的想象，也不止于车辆本身。

一次全球用户共创：这个夜晚的高光，属于每一个热爱生活的人

如果说OMODA X的全球首秀带来了关于未来汽车的全新想象，那么这个夜晚最后的高光，则属于来自世界各地的用户。随着品牌专属歌曲响起，全球OMODA & JAECOO车主共同登上舞台。不同的语言、不同的文化、不同的人生故事，在同一段旋律中汇聚。

从分享改装故事，到共同唱响品牌之歌，全球用户用自己的热爱与创意，为这场盛典留下了独一无二的记忆。聚光灯下，那些真实的面孔与故事，也让汽车与生活之间的情感连接更加鲜活。

一款有锋芒的新车，一场跨越圈层的潮流盛会，一次由全球用户共同创造的品牌表达。OMODA X NIGHT让汽车与年轻人的多元生活产生了更多连接，也让CROSSVOLUTION的跨界精神走向更广阔的生活场景。

10月20日的舞台已经落幕，但属于OMODA X的故事才刚刚开始。精彩，从来不止一种打开方式。

关于OMODA & JAECOO

作为年轻化、个性化的全球品牌，OMODA & JAECOO 以“与年轻人共创美好生活”为愿景。OMODA拥抱全球先锋用户，打造全球最专业的Crossover品牌，为Z世代带来超前设计与未来科技的时尚座驾，以跨界姿态演绎潮流出行文化。JAECOO秉承“源于经典，高于经典”，致力成为全球精致越野第一品牌，以卓越的四驱性能、前瞻的智能科技和出色的安全配置，引领全新都市越野潮流。

OMODA & JAECOO生而新能源，依托全球领先的SHS超级混动技术（涵盖PHEV与HEV两大路线），以“超强动力、超低能耗、超长续航”为核心优势，为全球用户带来最佳混动解决方案。同时，品牌加速布局BEV技术，以更全面的技术实力回应多元出行需求。在智能化方面，品牌深耕智能驾驶与智能座舱两大核心领域，以SIVP智能代客泊车、AI智能座舱等先端技术为支点，构建全场景智能出行体验，持续引领未来出行新潮流。此外，品牌与AiMOGA团队联合研发的机器人，将智能科技延伸至多元交互场景，拓宽智能生活场景。

凭借对用户需求的深刻洞察，品牌仅用3年达成百万销量，创全球汽车行业最快增速纪录；截至目前，已布局全球79个市场，覆盖欧洲、亚洲、澳洲、非洲、拉美及中东等区域。欧洲市场表现尤为突出，已进入23个欧洲国家，成为欧洲增长最快的汽车品牌之一。

From a Bold New Model to Global Owners in the Spotlight: OMODA X Night Takes the Stage

How many ways can an automotive brand night unfold?

A bold new model. A celebration of trends across cultures and communities. And a moment in the spotlight for users from around the world.

On October 20, OMODA X Night, a key event of the OMODA & JAECOO International User Summit, took the stage. From the global debut of OMODA X to a vibrant mix of Miss World representatives, insights into youth culture and contemporary music, and finally a chorus of global owners singing the brand theme song, the evening brought cars, fashion, culture and real life together. It offered a vivid expression of OMODA & JAECOO as a youthful, diverse and dynamic global brand.

From Global Growth to Cultural Connection: OMODA & JAECOO Resonates with a New Generation

In just three and a half years, OMODA & JAECOO has surpassed 1.4 million vehicles in cumulative global sales, doubling its sales year after year for three consecutive years. In September 2026, global sales reached 73,421 vehicles, up 123% year-on-year. Yet beyond the pace of growth, what stands out is the brand’s rising presence in established automotive markets. Europe now accounts for nearly half of its global sales. In September, OMODA & JAECOO ranked No. 2 in the overall UK automotive market, while JAECOO 7 once again became the UK's best-selling car. From rapid global expansion to becoming a mainstream choice for local consumers, OMODA & JAECOO is demonstrating a new level of global competitiveness.

Behind these figures is the brand’s continued focus on the lifestyles of young people worldwide. Through self-expression, shared interests and emotional fulfilment, a new generation is redefining life on its own terms and reshaping what it expects from a car.

That connection with youth culture came to life at OMODA X Night. Kantar, the globally renowned data, insights and consulting company, shared its latest observations on youth culture, exploring the interests and attitudes of a new generation. Miss World representatives from different countries took to the stage, bringing international fashion and diverse cultures together. From insights into young people to a live celebration of their culture, OMODA & JAECOO’s connection with global youth continues to energise the brand’s growth.

A Bold New Model: OMODA X Reimagines the Evolution of Crossover Design

If crossover design is part of OMODA’s DNA, the arrival of OMODA X marks a bolder evolution of that identity.

The all-new OMODA X made its global debut at OMODA X Night. Carrying forward the brand’s CROSSVOLUTION philosophy, OMODA X blends CYBER MECHA with geometric aesthetics, infusing its sporty crossover styling with a distinctly untamed character and opening up new possibilities for OMODA’s crossover design.

MORE OMODA THAN EVER.

The bold character of OMODA X also resonates with people who have a distinctive outlook on life: those who understand its rules yet hold on to their individuality, who enjoy the sophistication of urban living while seeking a wilder side of life.

Three owners brought that individuality to life on stage through their car customisation stories. From personal aesthetics and interests to creative ideas and hands-on work, each approach to customisation reflected a different attitude to life. When a car becomes an extension of its owner’s personality, the possibilities of crossover reach beyond the vehicle itself.

Co-Created by Global Users: A Night in the Spotlight for Everyone Who Loves Life

While the global debut of OMODA X offered a fresh vision of the car of the future, the evening’s final moment in the spotlight belonged to users from around the world. As the brand theme song made its world premiere, OMODA & JAECOO owners from across the globe took to the stage together. Different languages, cultures and life stories came together in a single melody.

From sharing their customisation stories to singing the brand theme song together, global users brought their passion and creativity to the celebration, creating memories uniquely their own. Under the spotlight, these real faces and stories brought the emotional connection between cars and everyday life into sharper focus.

A bold new model, a celebration spanning different communities, and an expression of the brand created together by its global users. OMODA X Night forged more connections between cars and the diverse lives of young people, bringing the crossover spirit of CROSSVOLUTION into a wider range of everyday experiences.

The curtain has fallen on the October 20 show, but the story of OMODA X has only just begun. There is always more than one way to make it extraordinary.

About OMODA & JAECOO

As a youthful, personalized global brand, OMODA & JAECOO lives by the vision of “Co-creating a Beautiful Life with Young People.” OMODA is dedicated to embracing pioneering global consumers, striving to build “the World's Leading Crossover Brand.” It delivers fashion-forward vehicles with cutting-edge design and futuristic technology to Gen Z, redefining trendy travel culture with a crossover attitude. JAECOO adheres to the philosophy of “From Classic, Beyond Classic,” and is committed to becoming a “Global Elegant Off-Road Brand.” With exceptional four-wheel drive performance, forward-thinking intelligent technologies, and outstanding safety features, it leads a new era of elegant off-road driving.

Born Green, OMODA & JAECOO leverages the world-leading SHS super hybrid technology (covering both PHEV and HEV) to offer the best hybrid solution for global users, driven by the core advantages of “Super High Power, Super Low Energy Consumption, and Super Long Combined Range.” At the same time, the brand is accelerating its BEV technology deployment, responding to diverse mobility needs with stronger and more comprehensive technological capabilities.

In terms of intelligence, the brand focuses on intelligent driving and intelligent cockpit. Powered by SIVP (Super Intelligent Valet Parking) and AI cockpit technologies as key enablers, it builds a full-scenario smart mobility experience and continues to lead the future of mobility. In addition, in collaboration with AiMOGA, the brand has developed robots that extend smart technology into diverse interactive scenarios, broadening the landscape of smart living.

Driven by deep insights into user needs, the brand hit one million in sales in just three years, setting the fastest growth record in the global automotive industry. To date, it has expanded into 79 markets worldwide, covering Europe, Asia, Australia, Africa, Latin America, and the Middle East. Europe stands out as a particularly strong market – the brand has already entered 23 European countries and become one of the fastest-growing car brands.